Paragraphs and how to support ’em

Two all-beef patties, special sauce, lettuce, cheese, pickles, onions, on a sesame seed bun — that jingle could describe a cheeseburger order from nearly any fast food franchise or diner in America. Instead, in the 1970s, an advertising agency for McDonald’s® turned an ordinary list of ingredients into a specific definition, “Big Mac.”

What does a cheeseburger have to do with paragraphs in an essay? Read more…

Introductions

You have just been dropped on a trail in an unfamiliar state park. You have no snacks, no water bottle, and no GPS. Although you can probably accomplish some and maybe even all of the hike in just the clothes on your back and the shoes on your feet, you will be at the mercy of the terrain, the temperature, and the length of the trail. Read more…